Eye Matter- A new Gen Z Brand Fighting Suicide One Hat at a time

Promly CEO Jen Libby and senior intern Katie Greer sat down with Scarlett Campbell, Promly intern and co-founder of the up and coming brand “Eye Matter.” Scarlett Campbell and her friend and co-founder, Shelby Rich, are both in high school, and they have been researching and creating a brand on Instagram to raise money and spread awareness for suicide prevention. They want people to know that you are more than your struggle with your own mental health. It is important that people have conversations surrounding mental illnesses, as you truly never know what someone is going through. They want people to spread kindness, and they want people to check in on both their happy friends and their sad friends.  Scarlett shared some of her personal stories with us, and how she is able to manage being a Promly intern, a high school student, a volunteer and a co-founder of a brand at such a young age. If you want to order a hat from Eye Matter, DM @eye.matter_ on Instagram. If you are not able to buy a hat right now, they just hope that their brand encourages people to keep up the conversation about mental health and suicide. 

We are always interested in hearing from other GenZ people who have created their own brand. Please email info@promly.org if you would like more information.